Just because you can’t print a specialty item in your shop, that doesn’t mean you can’t sell it to your customers. Membership in promotional product organizations like ASI and PPAI is inexpensive and gives you access to suppliers, education, discounts, networking, marketing resources and more. This Shop Talk from the 2022 Impressions Expo Fort Worth…
Let your interests drive your niche and you’ll find customers you love to work with. John “Johnny Bomb” Herrera tells us how he became the go-to merch guy for Texas barbecue shops and how you can find your niche and be excited about your business. He doesn’t have the biggest shop in Texas or the…
There’s a lot to consider when designing for t-shirts. They fit on human bodies, which are not flat like the computer screens they are usually designed on. The shirts themselves aren’t perfectly straight either, before or after they come off the press. Learn what to do and what to avoid so you don’t end up…
What’s the most basic screen room set up you can get away with? What will the screen room of the future look like? Co-presenters @Stan Banks of T-Shirt Side Hustle and our own Rick Roth talked with Kevin Kauth (aka @EmulsionGuru ) of Chromaline, Keith Perkins of Saati, and Brian Giddens of KIWO about everything you need (or…
It’s easy to fall into the trap of spending all your time working inside your business, but how are you working outside to get new customers and clients? LaTonna Roberson of Lady Print Boss breaks it down in this Shop Talk from the Impressions Expo in Fort Worth. Even if you are a one-person shop…
You probably have a heat press in your shop that you use for decorating on performance fabrics that can’t handle a pass through the dryer, but did you know you can also use your heat press to decorate shoes, boots, slippers and other items? In this Shop Talk from Impressions Fort Worth, Josh Ellsworth of Stahls…
It doesn’t really matter how fast your press goes if you take too long to set up jobs. If your press isn’t spinning, you aren’t making money. It’s as simple as that. At the Impressions Expo in Fort Worth, Danny Gruninger of Daybirds Printing talked with Rick about the tools and processes he uses to…
You can’t make a good screen print with bad screens. We pulled some technical pros in for this discussion, Art Dobie from Chromaline, Bill Smith from Saati and Gerry Charde from KIWO join Rick for this Shop Talk session from Impressions Expo in Atlantic City, March 2022. We’ll be bringing more Shop Talk sessions to…
Dennis Tan of Ampersand Print Co. in Brooklyn, NY left a job on Wall Street to become a screen printer. Find out the many things he has learned as a screen printing business owner in this Shop Talk filmed at Impressions Expo in Atlantic City, March 2022. We’ll be bringing more Shop Talk sessions to…
A lot of what we talk about in ShopTalks is commerce oriented, but never forget that screen printing is also art! In this Impressions Expo ShopTalk with Brian Potash of Devilfish Ink Graphic Arts and Printing, we learn how Brian has turned his hobby and his passion into a successful career, creating prints and designs…
