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pantone

Misprint Monday: Pantone Sucks

Ah, Pantone, how I despise you and let me count the ways: The color guide books are expensive as hell considering how many books they sell and the fact that in our industry and others I presume they also get licensing fees for inks that match their Pantone colors. The cost means that not only…

Misprint Monday: Ink Color Substrate Issues

We recently printed some expensive UnderArmour reversible jerseys for a contract customer. It didn’t work out very well. As you can see from the photograph, on the black background the letters look “yellow” and on the white the letters look “gold.” To be more exact,  the white jersey printed at Pantone 1235c and the black…

Color of the Year: Pantone 18-3838 (Ultra Violet)

Most of us communicate color information using the Pantone Matching System or “PMS”, (though not to be confused with the condition PMS or Premenstrual Syndrome.) Pantone also every year announces the “Color of the Year.” They scour the globe and come up with a color. This year it is Pantone 18-3838 Ultraviolet. The Pantone Institute…

Photos: Essential for Screenprinters

These days most of your customers don’t want to visit your factory unless it is a “show and tell” field trip. We have found that the days of press checks are long long gone and that even nervous customers with large orders don’t want to visit the plant. Too much traffic, they are too busy,…

Web Wednesday: Color Me Pantone

The Pantone color of the year for 2015 is Marsala. That is one of the many fascinating things to learn on the Pantone site. Very useful is conversion software that gets you as close as possible to the coated and uncoated colors (which we use to match ink colors) from the textile and other pantone…